Amazon launches Author Stores

Amazon has added a new way of finding books to its site, which the company is calling Author Stores, single pages that feature all books from a particular author, plus, in many cases, an author photo and some related content, such as a biography, message board and streaming video.

When the feature launched on December 29, Amazon went live with 2,500 Author Stores featuring many popular authors, such as Stephen King, JK Rowling and James Patterson. Customers access the stores through the normal search box—when a shopper searches for an author who has a store, a link appears at the top of the search results next to Amazon’s Author Store logo.

Source: Publishers Weekly

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Posted: January 1st, 2009
Author: Lee
Categories: JK Rowling

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