Borders UK celebrate World Book Day
Over the years World Book Day has become firmly established as the biggest annual event promoting the enjoyment of books, and this year is no exception with every Borders store hosting a range of in-store promotions and activities.
JP Hunting, Children’s Buyer at Borders UK, summed up the enthusiasm building for Thursday by saying: ""We’re really excited about this year’s World Book Day. Each Borders store will feature a front of store WBD display unit, and we have many events planned for this week. We will be promoting the back-lists of the biggest featured authors in our ‘3 for 2′. There has been HUGE demand from our stores who have arranged some really great events and school parties for the 5th. Borders always gives its full support to literacy events like this, and we’re sure that this year’s WBD will be the most successful yet. If I had to pick my favourite from this year’s selection, it would have to be the Mr Gum / Beast Quest title; it’s an exciting combination of two of my favourite series, and I’ll be picking up my copy on Thursday!"
One of the event highlights is the exclusive London appearance of Marian Keyes at Borders Oxford Street at 1pm on Thursday lunchtime. The undisputed ‘Queen of international women’s fiction’ will be at the store with the fastest rising and hottest ‘must hear retro diva’ VV Brown. Elsewhere, at Borders Islington, there will be stories and activities based around a selection of special new World Book Day stories, visits from schools and by World Book Day authors Cathy Hopkins and Jenny Valentine. And at Borders Preston, bestselling local children’s author Joseph Delaney [link to biography] will be in store talking about the ‘Spook’ series (Wardstone Chronicles) and the latest title written especially for World Book Day, ‘The Spook’s Tale’.
Information about all Borders World Book Day events can be found at www.borders.co.uk/local
Posted: March 7th, 2009
Author: Floresiensis
Categories: Joseph Delaney
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